by Abhishek Rungta Consumer Connect is a phrase we’ve heard often, in fact, it has become the keyword of choice for defining outreach initiatives in almost every business sector. Who is to say that healthcare will not go the same way? Consumer-connected and digital patient engagement platforms are on the anvil, bolstering healthcare and patient … Read more
By Rajiv Mathur India possesses some of the best assets in healthcare – highly qualified doctors and scientists; a world-class infrastructure of private hospitals; a huge population base to not only conduct robust clinical trials but also provide requisite manpower to the healthcare industry. In recent times, the young population of India has also demonstrated … Read more
The outbreak of Covid-19 has led to a change in consumer preferences and priorities as the focus now shifts towards the use of technology and contact-less healthcare, a report by consultancy services firm Deloitte India said. Home healthcare has taken prominence as consumer receptiveness towards out-of-hospital, at-home services across the care continuum – consultation, diagnostics, … Read more