Fake Friends and the Real Threat of AI-Generated Influencers

Fake Friends and the Real Threat of AI-Generated Influencers

July 7, 2022 – At first glance, Kyra’s Instagram profile looks a lot like that of any other influencer. According to her bio, she’s a dream chaser and model. The 22-year-old from Mumbai, India, is thin, light-skinned, and conventionally attractive. She takes bathroom selfies and complains about the hassles of modern airline travel. But there’s … Read more

The Ordinary Nykaa launch India

The Ordinary Nykaa launch India

The Ordinary is no stranger to beauty enthusiasts across the globe — Indians have been shelling out a fortune for overseas shipping since they launched in 2013. The cult brand — known for its science-backed skincare formulations and affordable price points — finally forayed into the Indian market earlier this month in partnership with Nykaa, … Read more