Jaipur Watch Company founder Gaurav Mehta on Brides of Jaipur watches

Jaipur Watch Company founder Gaurav Mehta on Brides of Jaipur watches

As we walk into Gaurav Mehta’s store in Jaipur, located within the Rambagh Palace, Jaipur, we expect a large, swanky setting befitting the founder-designer of Jaipur Watch Company (JWC) and his latest collection, Brides of Jaipur. But it is an intimate space (less than 100 sq ft) without any external branding, tucked into a corner … Read more

How the pandemic shaped India’s watch community

How the pandemic shaped India’s watch community

In August 2020, watchmaker Jaipur Watch Company launched the Jumping Hour watches. The timing — right in the middle of the first wave of Covid-19 — could have jeopardised founder Gaurav Mehta’s plans, but his company ended up selling 150 of the 200 stainless-steel wristwatches. “I was surprised,” says Mehta, 38, whose business took a … Read more