A Marketing Makeover: In post-pandemic world, digital marketing, influencers & social media integral to promote business

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It’s clear that in the post-pandemic world, digital marketing has become a must for every company, and social media sites like Instagram and Facebook have become the new platforms for promoting business through paid ads. We spoke with digital media marketing agencies and social media platforms to get the full picture of the trend. By … Read more

Instagram launches campaign to highlight business impact of influencer marketing

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New Delhi: Facebook‘s photo and video sharing app Instagram launched a new campaign called ‘Love Runs Deep’ on Thursday. Instagram said it’s the platform’s first campaign in India aimed at marketers and advertisers and will look at measuring the business impact of influencer marketing. As part of the campaign, brands are invited to submit their … Read more