90% pharma marketers say non-transparency is a major bottleneck in digital adoption in drug marketing: Doceree survey – ET HealthWorld

90 pharma marketers say non transparency is a major bottleneck in digital adoption in drug marketing doceree survey

Picture for representational purpose only. November 3, 2020: 90% Pharmaceutical marketers are of the view that non-transparency of ‘doctor reach and results’ is a major bottleneck in adoption of digital in Rx drug marketing, as per a survey conducted by Doceree, the first global network of Physician-only platforms for programmatic marketing. It is a well-known … Read more