Here are all the Super Bowl ads that have been released so far

Still from Michelob Ultra’s 2021 Super Bowl commercial.

Michelob Ultra

This year’s Super Bowl will be an extravaganza of first-time Super Bowl advertisers.

Super Bowl mainstays like Pepsi, Coke and Budweiser aren’t buying ad time on this year’s game (Pepsi is still sponsoring the halftime show.) Instead, they’re being replaced by companies that had a strong year while people were home during the pandemic.

Though the game is about two weeks away, some companies have already started releasing their commercials for the biggest TV event of the year. It’s an even bigger event this year, since so many 2020 events were cancelled, postponed or downsized. The brands advertising on the CBS broadcast will include Vroom, Toyota, M&Ms, PepsiCo‘s Cheetos and Doritos, Fiverr, Kellogg‘s Pringles, Intuit‘s TurboTax and more.

Here are the Super Bowl commercials that have already been released. This list will be updated as brands release their official spots:

Chipotle

Chipotle is running its first-ever Super Bowl ad, titled “Can a Burrito Change the World?” The restaurant chain’s spot highlights its “Food with Integrity” standards to reduce carbon emissions, save water and support local growers. The ad was created with advertising agency Venables Bell and Partners.

Mercari

Michelob Ultra

Vroom

Used car retailer (and, yes, another first-time Super Bowl advertiser) Vroom is using its airtime on the big game to show just how painful it believes buying from a car dealership is. The 30-second spot was made with ad agency Anomaly and wants to show the benefits of “contact-free” at-home car delivery.


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