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In this exclusive interview with Ahsan Qamar and Rajesh Vijayan Balaji at Ford Motor Company and Automotive IQ, the pair delve into the transformative era of software-defined vehicles (SDVs) and connected vehicle technology. With their answers combined, Ahsan and Rajesh share insights into the profound impact of SDVs on in-vehicle architecture, emphasising the shift towards a software-focused and connected vehicle framework. Exploring the strategies and methodologies employed by OEMs to adapt to this paradigm shift, they shed light on the future trends and advancements in the integration of connected vehicle technology within the software-defined vehicle ecosystem.
From the abstraction of hardware to the crucial role of connectivity, this interview offers a comprehensive look into the evolution of automotive engineering and how Ford Motor Company is strategically positioning itself in this rapidly evolving market.
Download your free copy to see how SDVs change the in-vehicle architecture, and what key aspects should be considered in this transformation.
Automotive IQ SDV and Connectivity Conferences
Software-Defined Vehicles USA 2024
Ann Arbor, Michigan, USA
September 9 – 11, 2024
Software-Defined Vehicles Europe 2024
Frankfurt, Germany
11 – 14 November, 2024
Connected Vehicles Europe 2024
Frankfurt, Germany
11 – 14 November, 2024